Hi! I am Alex, a product designer with close to a decade of experience. I design apps for mobile, web, desktop and other platforms across Logistics, Productivity, eCommerce, and other verticals. I also make app icons and icon sets.

Led the mobile product design for Attorneys on Demand, translating a complex, national web-based court appearance service into an intuitive universal app. Functioning as the sole designer from user flows to high-fidelity UI, I structured a tabbed, bottom-action navigation tailored for high-reachability on the go. The solution streamlines real-time case management by introducing prominent case update indicators and persistent data caching, ensuring critical legal notes and document uploads are safely stored until completion.

Designed the new mobile experience of Fannex, a live event fan engagement platform used by professional sports teams. I designed the new mobile app around a content-rich home feed and context-aware dynamic elements that automatically adjust based on game schedules, real-time scores, and physical stadium check-ins. The redesign focused on dual use cases: fast-paced, high-distraction stadium environments and casual at-home interaction. I also introduced an adaptable visual system for seamless white-label team branding.

For Zyda I worked on UX/UI updates for the merchant configuration portal of a food order processing service. Working within the constraints of the Ant Design system, I tackled the complexity of real-time dual-language management by engineering a parallel English/Arabic layout for the menu setup module. This structural update eliminated toggle friction for administrators, creating a significantly less error-prone onboarding and menu-building workflow.